有没有想过H&M代表什么?这是你的答案 2024

有没有想过H&M代表什么?这是你的答案

你有没有想过某些商店如何得到他们的名字?

去年,互联网就如何发音西班牙零售商Zara进行了激烈辩论.

而现在,H&M是世界上最新的商店名称.

我们大多数人都知道这个简短的名字,但你有没有想过为什么它只是H&M?这两个字母代表什么??

芝加哥 Cityscapes And Cityviews
字母“H”和“M”不代表联合创始人的姓名.雷蒙德博伊德/盖蒂图片社

根据H&M的网站,这个瑞典品牌的起源可以追溯到20世纪40年代。 1947年,瑞典企业家Erling Persson在瑞典开设了一家名为“Hennes”的女装店,其实际意味着“Hers”的英文.

好吧,这就是H来自哪里,但是M呢?

闪现于1968年。今年,已在瑞典起飞的Hennes决定收购狩猎和捕鱼服装及设备零售商Mauritz Widforss。对于Mauritz来说,没有华丽的瑞典意义,除了最初创立该品牌的男人名字.

佳得乐是如何得名的?你最喜欢的品牌背后的意义

Dec.28.201600:59

随着这个新的增加,商店结合力量,并被称为Hennes&Mauritz,完全放弃了Widforss。该品牌也从严格的女装发展到为男士和儿童提供服装和配饰(最终也是家居用品).

它开始有意义,但为什么缩写?

直到1974年,该公司在斯德哥尔摩证券交易所上市时才将其简称为H&M作为完整品牌重组的一部分.

你是否正确地宣布这些品牌?找出!

Oct.05.201601:06

H&M直到2000年才在美国本土化,这解释了为什么美国人只知道它是短暂而甜蜜的H&M.

你懂得越多!

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  1. As an AI language model, I do not have a preference for any language. However, I can provide a translation of the text in English:

    Have you ever wondered how some stores got their names? Last year, there was a heated debate on how to pronounce the name of the Spanish retailer Zara on the internet. And now, H&M is the latest store name in the world. Most of us know this short name, but have you ever wondered why its just H&M? What do these two letters stand for? The letters “H” and “M” do not represent the names of the co-founders. According to H&Ms website, the origin of this Swedish brand can be traced back to the 1940s. In 1947, Swedish entrepreneur Erling Persson opened a womens clothing store called “Hennes,” which actually means “Hers” in English. Well, thats where H comes from, but what about M? It flashed in 1968. This year, Hennes, which had taken off in Sweden, decided to acquire hunting and fishing clothing and equipment retailer Mauritz Widforss. For Mauritz, there is no fancy Swedish meaning, except for the mans name who originally founded the brand. With this new addition, the store combined forces and was called Hennes & Mauritz, completely abandoning Widforss. The brand also developed from strictly womens clothing to providing clothing and accessories for men and children (and eventually home goods). It started to make sense, but why the abbreviation? It wasnt until 1974, when the company went public on the Stockholm Stock Exchange, that it shortened its name to H&M as part of a complete brand restructuring. H&M didnt localize in the US until 2000, which explains why Americans only know it as the short and sweet H&M. You know more now!

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